Semester I
Course 111: GENERAL MANAGEMENT
Marks: 100 (Theory = 70, Internal Assessment = 30)
Objective: The objective of this course is to develop an understanding of the processes of management
related with the basic functions, and management challenges in the emerging perspective.
Contents:
Unit I- Introduction: Concept, Nature, Process and Significance of Management; Managerial Roles
(Mintzberg); An Overview of Functional areas of Management- Marketing, Finance, Production, HRM,
IT, RandD; Development of Management Thought- Classical, Neo -classical, System and Contingency
Approaches- An Overview.
Unit II -Planning and Control: Concept, Process and Types; Decision -making concept and process;
Bounded rationality; Management by objectives; Corporate Planning- Environment analysis and
Diagnosis, Strategy Formulations; Managerial Control- Concept and process; Designing an Effective
Control System; Techniques- Traditional and Modern (PERT and CPM).
Unit III-Organising: Concept, nature, process and significance; Authority and Responsibility
relationships- Delegation, Decentralisation; Departmentation basis and formats (Project and Matrix);
Formal and Informal Organisation; Changing patterns in Organisation structures in the Knowledge
economy.
Unit IV-Directing: Motivating and Leading People at work- basic concepts; Communication- nature,
process, networks and barriers; Effective Communication.
Unit V-International Management Practices: A comparative study of management practices in India,
Japan, USA and China with particular reference to Planning, Organising, Directing, Staffing and
Controlling; Recent developments in the field of Management in a global perspective.